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VIETNAM YOUNG LIONS 2022

The biggest and most prestigious national competition in field of Marketing & Communication.

Mission

To search for the best young professionals under 30 to represent Vietnam in the Young Lions competitions at Cannes Lions and Young Spikes competitions at Spikes Asia.

Vision

To become a platform for young talents to gain international exposure and put Vietnam in the global map of creativity.

CANNES LIONS

The Global Festivals of Creativity, is the most prestigious international annual advertising and communication awards, welcoming more than 15,000 delegates from 95 countries with a week-long program of exhibitions, screenings and talks by worldwide thought leaders.

YOUNG LIONS COMPETITIONS

Annually more than 400 contestants, nominated by local representatives from around the globe, will gather in Cannes Lions to compete and prove their limitless creativity by solving a brief within 24-48 hours. The Gold-winning team members will collect their medals on stage during a prestigious Cannes Lions awards ceremony.

SPIKES ASIA

The Asia Pacific's top award for excellence in creative communications, celebrating the very best in creativity across the region. The Awards are continually honed and redefined to ensure they reflect current trends in creative communications.

YOUNG SPIKES COMPETITIONS

The largest national competition searching for young talents to represent Vietnam in Young Spikes Competitions, Singapore. Since 2018, Vietnam Young Spikes was merged into Vietnam Young Lions.

AWARDS

VIETNAM YOUNG LIONS 2022

VIETNAM YOUNG LIONS 2022

VIETNAM YOUNG LIONS 2022

VIETNAM YOUNG LIONS 2022

VIETNAM YOUNG LIONS 2022

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silver
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GOLD

More than an award, it's a national mission. Gold winners of each category in Industry Practitioner League will represent Vietnam to compete at Young Lions - Cannes Lions 2022, gaining the very first medal of Vietnam in this world-class competition. Gold winners of each category in Student League will participate in Spikes Asia 2023 as delegates.

SILVER

Silver winners of Marketers, Digital, Film & Integrated category in Industry Practitioner League will represent Vietnam to compete at Young Spikes - Spikes Asia 2023, igniting the creative power against more than 100 young talents in Asia Pacific. Silver winners of Design category in Industry Practitioner League will participate in Spikes Asia 2023 as delegates. Silver winners of each category in Student League will receive Vietnam Young Lions trophies and certificates.

BRONZE

Bronze winners of each category in Industry Practitioner League and Student League will receive Vietnam Young Lions trophies and certificates.

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THE MOST WINNING AGENCY

The award is to honour the agency that has the most winnings in each season of Vietnam Young Lions. The score is cumulatively based on the Gold, Silver and Bronze prizes. Each Gold prize gains 3 points while a Silver gets 2 points and 1 point for each Bronze.

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THE MOST WINNING CLIENT

The award is to honour the company from the client side that has the most winnings in each season of Vietnam Young Lions. The score is cumulatively based on the Gold, Silver and Bronze prizes. Each Gold prize gains 3 points while a Silver gets 2 points and 1 point for each Bronze.

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THE MOST WINNING UNIVERSITY

The award is to honour the university that has the most winnings in each season of Vietnam Young Lions. The score is cumulatively based on the Gold, Silver and Bronze prizes. Each Gold prize gains 3 points while a Silver gets 2 points and 1 point for each Bronze.

CATEGORIES

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Digital

DIGITAL

Within 24 hours, each team has to develop an integrated digitally-led campaign.

A 1-sided A3 page, max. 10MB, pdf

Eligibility: Agency side, in-house team and freelancers.

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Marketers

MARKETERS

Within 24 hours, each team has to develop a marketing campaign to solve a business challenge.

A 10-slide presentation, max. 10MB, pdf

Eligibility: Client side only and working full time.

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Design

DESIGN

Within 24 hours, each team has to develop a brand identity or a homepage design.

A 1-sided A3 page, max. 10MB, pdf

Eligibility: Agency side, in-house team and freelancers

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Film & Integrated

FILM

Within 48 hours, each team has to develop a key message conveyed in the most creative way.

A 60sec video (shot original footage and edit), max. 100MB.

A 10-slide integrated plan, max. 10MB, pdf.

Eligibility: Agency side, in-house team and freelancers

JURY PANEL

Juries are the beacons of creativity that inspire the industry, set the benchmark for excellence and ultimately shape the future of communication. For the first time, all 4 categories of Vietnam Young Lions are led by the Jury Presidents who are the senior leaders from advanced markets like Japan, Korea, China, and Thailand.

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RISING RISING RISING RISING

REGISTRATION

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STEP 1
register
Prepare documents

- Your profile photo of each member to be uploaded onto your team registration form on vietnamyounglions.net. File type: JPEG, portrait, max. file size 2 MB. Note: This is for identification purposes, you must upload a photo of yourself with clear identification of your face. We may use it to show in the Final Round.

- Your ID number (Số CMND or CCCD) of two members.

- Clear capture of your ID card (CMND or CCCD) of each member, front side only, file type: JPEG, max. 2 MB. Unclear or too small pictures are not accepted.

- Clear capture of your student card (for Student League only), file type: JPEG, max. 2 MB. Unclear or too small pictures are not accepted.

Fill in the registration form and
get the first confirmation email.
register
STEP 2
STEP 3
register
Pay registration fee and get the second confirmation email with Team ID and Team Hash ID
Super early bird Early bird Standard
by Fri, 31 Dec 2021 by Fri, 28 Jan 2022 by Mon, 14 Mar 2022
STUDENT 200.000 VND/team 300.000 VND/team 400.000 VND/team
INDUSTRY PRACTITIONER 1.000.000 VND/team 1.400.000 VND/team 1.800.000 VND/team

- Modification:

100.000 VND Wrong registration information

200.000 VND Invoice re-issuance due to wrong information

- Payment method: Bank transfer/ POS/ Cash

- The above rate is only applicable when contestants register and finish the payment before the deadline of each phase.

Check your email frequently to get
updates about registration status.
register
STEP 4
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VIETNAM

YOUNG LIONS

ORGANIZER

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