Some words from our jury

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  Vietnam is one of the most exciting and dynamic countries in the world today from a business and technology perspective. The internet has been a transformative element in the Vietnam story over the last several years. It's inspiring to see how young entrepreneurs and small businesses are making the internet work for them to solve problems and develop new business models. The Vietnam Young Lions is an incredible celebration of some of the energy we are seeing in the country today. It's a celebration of the new ways brands and businesses are finding to build meaningful connections with their audiences.

  Nitin Gajria

  Google Country Director - Vietnam/Cambodia/Laos
  Jury Chairman

  Google

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  People do not care for our IDEAS because most of our IDEAS do not care for people.

  Sajju Ambat

  Chief Strategy Officer
  Jury Member

  Mirum Vietnam

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  Surfing on the Wave of Vietnam's extraordinary growth, the idea and communication challenge is now key to cut through our daily information clutter. DISRUPTION fuelled by connectivity is taking down siloed industries; It is time to build bridges across. There lies the unique opportunity, but also the responsibility, not to add more of the same but delivering a FRESH perspective with only what is necessary. Doing so Vietnam can claim its place on the stage together with the world’s most talented creative minds. Cannes Young Lions is where this can all happen in 2019. Let’s put our smarts together and get ready to Roar! Let’s get LOUD.

  Etienne Ricco

  General Manager / Head of Digital, Publicis Media
  Jury Member

  Publicis Vietnam

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  The advertising industry is going through tough and interesting times. With many large, iconic agencies folding, it is a chance for others to reinvent and rewrite new rules. Today, Creative people don’t just come from the agency world. The future of creativity involves content creators, Vloggers, online influencers, creative technologists, and even data scientists. For the 2019 Vietnam Young Lions competition, we seek a diverse pool of talent who are not only ready to shine on the global stage, but also willing to take on new challenges as creative leaders of the future.

  Nguyễn Huy Trọng

  Creative Director
  Jury Chairman

  Dinosaur

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  All of us want to create something great, something different. However, creativity is not just about being different. Coming up with something weird is easy, like putting a pink elephant in the room. Anyone can think of that. What makes it difficult is to be awesomely simple to deliver certain strategic messages. That’s creativity.

  Lê Chí Nguyện

  Creative Director
  Jury Member

  Denstu One

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  As Steven Spielberg said: “You shouldn’t dream your film, you should make it!”, I believe we need strength and courage to prepare any project, no matter it’s a feature movie, a short film or a commercial film. For the Young Lions competition this year, it’s truly honor of mine to be the Jury Member of Film Category. In film making, there’s nothing more important than a good story telling, hence the creativity is always my first priority. Everyone has a dream, then make it, be young, be hungry and daring for your movie, there’s always magic in every single film you make. I’m eager to feel your magic at Vietnam Young Lions 2019.

  Ngô Thanh Vân

  General Director
  Jury Member

  VAA

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  The 2019 Vietnam Young Lions is the opportunity of a lifetime, to bring your creativity, your passion, and your ideas to light, not just for Vietnam, but for the world. As we become ever more connected, the moment to showcase these amazing stories and talent is here.

  Marc Lefkowitz

  Head of YouTube Creator & Artist Development, APAC
  Jury Member

  Google

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  Today is the most challenging time as markets have changed dramatically thanks to the impact of digital and technology and been powered by Generations Y and Z who are taking charge in driving the market and their brands forward into the future. Young Lions is thus getting more important and exciting than ever, not only because the show awards the best talents in the industry but also, and most importantly, because Young Lions embrace the Youth and gives them inspiration and freedom to create disruptive brand building models and marketing approaches aimed to win the hearts of their peers. Now is the time for a new era of young marketers and fresh thinkers to be born! No other age is more suited to lead a brands’ future in succeeding to connect and delight this young audience than its own generation. I truly believe that 2019 Young Lions will be able to spark BOLD and PURPOSEFUL ideas. Come join and inspire us and your generation of peers!

  Nguyễn Thanh Giang

  Managing Director
  Jury Chairwoman

  The Purpose Group

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  As marketers, we should always believe in creating Magic. Magic happens when we mix 2 portions of Consumer Insight, 1 portion of Creativity, 1 portion of Logic, and 6 portions of Passion and Hard-work. Thanks to Young Lion and Young Spikes, you get a podium where you can unleash your inner Magician. Carpe diem.

  Sudarshan Saha

  Managing Director TUL
  Jury Member

  Mindshare Vietnam

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  Marketing is becoming broader and more creative with the tools at its fingertips and talents within eye-sight. Constructing the big picture through collaboration and integration, aligning short term results with long term vision, go deeper than the buzzwords of consulting and digital. Behind millions of pixels of behavioural data churned every single minute, lies the actual grip on a person’s motivation and a category’s movement. This is marketing today and it is very exciting. But navigating and managing the marketing mothership needs a superpower. And the choice is between Captain Jack Sparrow’s compass or the Iron Man’s suit, because leadership is the biggest challenge in marketing today, and the young lions have to grow up to it. We are betting on Vietnam’s unique entrepreneurial culture and young talent to find those future leaders.

  Abhijit Das

  Chief Strategy Officer
  Jury Member

  Leo Burnett Vietnam

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  In the chaos of the multi-dimensional world in communication, building TRUST might be the North-Star guidance for all Brands and Corporations. What ‘s better than PR in carrying that Job. I am looking for Young Talents, who are using their intelligence, knowledge and agility to build a Reputation based on long-term TRUST.  

  Nguyen Thi Thien Thanh

  CEO/Managing Director
  Jury Chairwoman

  Edelman

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  "Rarely have I seen a situation where doing less than the other guy is a good strategy.” This is a quote Jeff Bezos, CEO of Amazon, reads everyday … according to a recent note sent to all Ogilvians in APAC by our Regional Chief Executive. I think it’s very true to this highly competitive communication industry. We are getting into more demanding situations. We have no way out of constantly trying to become our better selves. For those of us operating in public relations, being influential and in places of influence are most important. There is always a lion in each of us. It is the lion of strong spirit, hardworking, bravery, big ambition, and leadership. Go young lions!!! Let bring out the lion inside you with your hard work and rigour. You have our full support.

  Nguyễn Diệu Cầm

  Managing Director
  Jury Member

  Ogilvy Vietnam

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  I am very proud and excited to be part of the jury of the Vietnam Young Lions, and especially as a PR and digital professional. I meet everyday a lot of young people, sharing a lot of very creative and innovative idea, thinking about the impact of influence and how to deliver a long-term engagement between the brand and their audience. And this is what all of us should expect: what is the meaning of every work that we provide, how do I measure every action and activities, how do we improve reputation and sales. At a glance, how do we make influence strategies to impact business.

  Luc Mandret

  General Manager
  Jury Member

  MSL